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max factor > products > eyes > mascara > false lash effect mascara

False Lash Effect Mascara

Looking for a false-lash look without the fuss? Our special formula doubles your volume* from root to tip for false-lash impact. *thickness volume, appearance vs bare lashes

product details

False Lash Effect's biggest brush ever doubles lash size appearance vs. bare lashes.

  • Patented Liquid Lash™ formula coats lashes from root to tip.
  • No flaking or smudging gives lovely lash confidence.
  • Ophthalmologically tested.
choose from 3 Shades
suitable for
Length
Plumping
Smudge resistant
Thickening
Volume
Dramatic
Natural
Day-time
Day-to-night
Dramatic
Iconic look
Natural
Liquid
Top tips for how to apply
  • 1

    Use an eyelash curler before applying mascara to shape your lashes and open up your eye area.
  • 2

    Look down into a mirror and work the mascara wand from side-to-side, root to tip.
  • 3

    Look up and apply to your lower lashes. Use the ball tip of the wand to coat each lash for a defined look.
  • 4

    Wait until tacky before applying a second coat to your upper lashes.
 Iconic_PHIS_FLE
False Lash Effect Mascara
The First for False Effect Lashes
max-factor-signature

Max Factor's False Lash Effect Mascara was the first mascara to give a false lash impact without the fuss of glue and stick-ons. No wonder it's Max Factor's best selling product.


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Assessment Summary
Overall
4.5/5
4.5/ 5
Open Review Overview
RATING_BREAKDOWN 148 reviews
1 STARS
3
2 STARS
4
3 STARS
14
4 STARS
29
5 STARS
98
Does it last?
3.2 / 5
3.2 / 5
Value
4.3 / 5
4.3 / 5
Ease of Use
3.8 / 5
3.8 / 5
Colour
3.8 / 5
3.8 / 5
reviews WRITE A REVIEW>
inga2210
 
Kunden-Avatar
ACTIVE_SINCE
06, December 2016
TO
06, December 2016
MY_AVERAGE_RATING:
1/5
1 of 5
1 STARS
1
MORE_REVIEWS_FROM_ME
YOUR_REVIEW
1/5
1 Of 5
"Helpful" votes
0
and
0
No
Where: Other
Purchase Location: Boots
Skin Tone: LightMedium
Age: 25 to 34
Length of Ownership: 1 year or longer
Gender: Female
Hair Color: Brunette
Overall
1 / 5
1 / 5
What happened to my favourite mascara?!
APPROVED 06, December 2016
Value for money
1 / 5
1/ 5
Before they have changed packaging for this mascara it was my best mascara I've used. It was my favourite part in make-up to put it on this particular mascara. Even as I can see in the begging it has tons of positive feedback but since they changed packaging they are almost all negative. My clue is that looks like the formula was changed as well that's why it's not amazing at all anymore. No false lash effect, no length, poor volume and hard application. I was buying it for years but now I'm looking for another favourite mascara. I wouldn't buy it anymore unless Max Factor will changed it as it was before. I miss you the old Max Factor False Lash Effect Mascara! ;(
NO_I_CAN_NOT_RECOMMEND_THIS_PRODUCT
Naomi
 
Kunden-Avatar
ACTIVE_SINCE
14, July 2016
TO
14, July 2016
MY_AVERAGE_RATING:
5/5
5 of 5
5 STARS
1
MORE_REVIEWS_FROM_ME
YOUR_REVIEW
5/5
5 Of 5
"Helpful" votes
0
and
0
No
Where: Other
Purchase Location: Other
Skin Tone: MediumDark
Age: 18 to 24
Length of Ownership: 1 week
Gender: Female
Hair Color: Brunette
Overall
5 / 5
5 / 5
BRILLIANT
APPROVED 14, July 2016
Does it last?
5 / 5
5/ 5
Value for money
5 / 5
5/ 5
Ease of Use
5 / 5
5/ 5
Colour
5 / 5
5/ 5
I went to Costco and got 3 for £20 and its amazing! Makes my eyelashes look so long and full of life and I curled my eyelashes the night before I heat them first (lasts longer) and then curled them a bit before I applied and waited till the eyelashes were dry and curled again but they do stick together if your not careful!! I best mascara I've ever used 100% recomend
YES_I_WOULD_RECOMMEND_THIS_PRODUCT
SofieLouise
 
Kunden-Avatar
ACTIVE_SINCE
16, March 2016
TO
16, March 2016
MY_AVERAGE_RATING:
4/5
4 of 5
4 STARS
1
MORE_REVIEWS_FROM_ME
YOUR_REVIEW
4/5
4 Of 5
"Helpful" votes
0
and
0
No
Overall
4 / 5
4 / 5
Love it
APPROVED 16, March 2016
Value for money
3 / 5
3/ 5
I brought this I use for every day use, it's great, sometimes a little too thick but love the added length
YES_I_WOULD_RECOMMEND_THIS_PRODUCT
dawnie2015
 
Kunden-Avatar
ACTIVE_SINCE
22, August 2015
TO
02, March 2016
MY_AVERAGE_RATING:
3.7/5
3_7 of 5
3 STARS
1
4 STARS
2
MORE_REVIEWS_FROM_ME
YOUR_REVIEW
3.7/5
3_7 Of 5
"Helpful" votes
0
and
0
No
Overall
3 / 5
3 / 5
lash effect mascara
APPROVED 02, March 2016
Value for money
3 / 5
3/ 5
i was a bit disappointed with this mascara. I found the wand difficult to use and didn't notice that my lashes looked longer or thicker.
NO_I_CAN_NOT_RECOMMEND_THIS_PRODUCT
mrsclaremoo
 
Kunden-Avatar
ACTIVE_SINCE
17, February 2016
TO
17, February 2016
MY_AVERAGE_RATING:
1/5
1 of 5
1 STARS
1
MORE_REVIEWS_FROM_ME
YOUR_REVIEW
1/5
1 Of 5
"Helpful" votes
0
and
0
No
Where: Other
Purchase Location: Boots
Skin Tone: LightMedium
Age: 35 to 44
Length of Ownership: 3 months
Gender: Female
Hair Color: Brunette
Overall
1 / 5
1 / 5
Awful!!
APPROVED 17, February 2016
Does it last?
1 / 5
1/ 5
Value for money
1 / 5
1/ 5
Ease of Use
2 / 5
2/ 5
Colour
1 / 5
1/ 5
What a complete waste of money! it smudges as soon as you blink!i It clumps the eyelashes together so you end up looking like youve a chewed up spider stuck to your eyes! AVOID very disappointing.
NO_I_CAN_NOT_RECOMMEND_THIS_PRODUCT
AhlS1975
 
Kunden-Avatar
ACTIVE_SINCE
22, August 2015
TO
03, May 2016
MY_AVERAGE_RATING:
4.5/5
4_5 of 5
4 STARS
2
5 STARS
2
MORE_REVIEWS_FROM_ME
YOUR_REVIEW
4.5/5
4_5 Of 5
"Helpful" votes
0
and
0
No
Overall
5 / 5
5 / 5
Great result
APPROVED 05, December 2015
Value for money
5 / 5
5/ 5
Love it! instant results on first use, layer on for a thicker lash. Brush seperates your lashes well and mascara is not too thick. Noticeable difference when applied.
YES_I_WOULD_RECOMMEND_THIS_PRODUCT
wendylou68
 
Kunden-Avatar
ACTIVE_SINCE
19, August 2015
TO
03, May 2016
MY_AVERAGE_RATING:
4/5
4 of 5
3 STARS
1
4 STARS
3
5 STARS
1
MORE_REVIEWS_FROM_ME
YOUR_REVIEW
4/5
4 Of 5
"Helpful" votes
0
and
0
No
Overall
4 / 5
4 / 5
Nice mascara
APPROVED 20, November 2015
Value for money
4 / 5
4/ 5
When I received my Max Factor False Lash Effect I expected it to make my lashes look really thick and was also surprised how small the bristles on the wand were. This made it easy to apply closely to my eyelids. It went on nice and smoothly, there are no clumps at all. I didn't feel that they made my eyes look like I was wearing false lashes, but they were nicely coated and separated, my lashes also looked nice and long. Another plus is that it removes easily with remover.
YES_I_WOULD_RECOMMEND_THIS_PRODUCT
Michellemm72
 
Kunden-Avatar
ACTIVE_SINCE
20, August 2015
TO
21, June 2016
MY_AVERAGE_RATING:
5/5
5 of 5
5 STARS
5
MORE_REVIEWS_FROM_ME
YOUR_REVIEW
5/5
5 Of 5
"Helpful" votes
0
and
0
No
Overall
5 / 5
5 / 5
Max factor velvet false lash mascara
APPROVED 13, November 2015
Value for money
5 / 5
5/ 5
I am a waste of space for washing my make up off before I go to bed Now I usually wake up with panda eyes. Not wearing the new velvet false lash mascara, which is a great bit of news?? I think any way, as it congratulations up to the PARTY SEASON (XMAS,GIFT FOR
YES_I_WOULD_RECOMMEND_THIS_PRODUCT
hopeymope
 
Kunden-Avatar
ACTIVE_SINCE
17, August 2015
TO
20, April 2016
MY_AVERAGE_RATING:
4.8/5
4_8 of 5
4 STARS
1
5 STARS
4
MORE_REVIEWS_FROM_ME
YOUR_REVIEW
4.8/5
4_8 Of 5
"Helpful" votes
0
and
0
No
Overall
5 / 5
5 / 5
Velvet Volume
APPROVED 11, November 2015
Value for money
5 / 5
5/ 5
I loved this mascara. It goes on smooth and has a wonderful blush that separates your lashes it does not come out too thick like most mascara which makes it look fantastic with just the right amount and made my lashes look much thicker. The value for the money is wonderful. I will use this again and again.
YES_I_WOULD_RECOMMEND_THIS_PRODUCT
Snedds
 
Kunden-Avatar
ACTIVE_SINCE
22, August 2015
TO
25, April 2016
MY_AVERAGE_RATING:
4/5
4 of 5
3 STARS
2
4 STARS
1
5 STARS
2
MORE_REVIEWS_FROM_ME
YOUR_REVIEW
4/5
4 Of 5
"Helpful" votes
0
and
0
No
Overall
4 / 5
4 / 5
Silky lashes
APPROVED 10, November 2015
Value for money
3 / 5
3/ 5
Even though it's a reasonably good mascara I found that it didn't meet my expectations and my lashes looked no different from my usual mascara. Would still recommend to a friend though!
YES_I_WOULD_RECOMMEND_THIS_PRODUCT
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Published 25, March 2017
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Ingredients

Aqua, Acrylates Copolymer, Glyceryl Stearate, Disteardimonium Hectorite, Propylene Glycol, Stearic Acid, Cera Carnauba, Alcohol Denat., Triethanolamine, Synthetic Wax, Polyvinyl Alcohol, Lecithin, Propylene Carbonate, Polyethylene, Tocopherol, Panthenol, Ascorbyl Palmitate, Glycine Soja Oil, Glycerin, Nylon-6, Xanthan Gum, Methylcellulose, Simethicone, Sodium Laureth-12 Sulfate, Oleic Acid, Glyceryl Oleate, Silica, Tetrasodium EDTA, Disodium EDTA, EDTA, Phosphoric Acid, Potassium Sorbate, Phenoxyethanol, Benzyl Alcohol,Ethylparaben, Methylparaben, Propylparaben, [+/- CI 77499, CI 77007, CI 77491, CI 77492, CI 77266]

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