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Max Factor The make-up of make-up artists

ICONIC LOOK

ICONIC LOOK: AVA GARDNER
ICONIC LOOK: AVA GARDNER
Ava's iconic look, reinvented by Pat McGrath, Max Factor's Global Creative Director
- AVA GARDNER -
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  • I MADE IT AS A STAR DRESSED. AND IF IT AIN'T DRESSED, I DON'T WANT IT
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ICONIC LOOK: AVA GARDNER
I AM ALLURE

Hollywood’s ultimate screen siren combined an independent spirit with a smouldering and glamorous look that set the Golden Age movie world on fire.

With her magnetic gaze, independent spirit and smouldering sensuality, the actress Ava Gardner set fire to the world of film in the 1940s and 1950s.

Flawless skin, sculpted cheekbones, arching brows, striking eyes, top-heavy lashes and bold lips – her look epitomised the vibrancy and glamour of Hollywood’s Golden Age.

Ava came from humble beginnings as the youngest of a large hard-luck farming family. But her Hollywood transformation saw her celebrated as the world’s ultimate screen siren, admired by men and aspired to by women.

Ava’s striking signature look was designed by Mr Max Factor in the 1940s. It was a glamour statement of sultry eyes (enhancing their unusual green colour), strong lips and lustrous brunette curls.

Ava Gardner was widely described as one of the most beautiful women of the era. She led the way for strong, bold women around the world, with her hugely successful career and appearance.

Today, Ava Gardner's graceful look is repeatedly reinvented as the epitome of classic glamour with a confident and independent edge.

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Create the look
CREATE THE LOOK: I AM ALLURE

CREATE THE LOOK

I AM
ALLURE

Recreate Ava Gardner's smouldering and sensual look using our step by step tutorial

CREATE THE LOOK
A touch-proof formula for a natural skin look that lasts, and lasts, and lasts.
12 Shades
Shimmery eye shadow with a precision applicator
5 Shades
Ultra fine for a perfectly groomed look
1 Shade
Let your eyebrows frame your face
2 Shades
Lightweight, kiss-proof lip colour that lasts
10 Shades
Nail your look with our fun-size pots
36 Shades